By Shin, Ki-ho, GQ Korea
Atmos Seoul will open a VR gallery on the occasion of Nike Air Max Day.
Nike Air Max designates March 26th as ‘Air Max Day’ to commemorate the birth of ‘Air Max’. This is why ‘Atmos Seoul’ is holding a VR gallery ‘THE CHAMBER’ on Air Max Day. This exhibition is a non-face-to-face VR gallery tailored to the era of un-tact and is accompanied by students in the Department of Photography. This exhibition ‘THE CHAMBER’ has been designed to return social values and expand communication through the energy of Atmos and Nike, and the “Air Max Free-Day” works viewed through the eyes of students majoring in photography will also be exhibited.
Works that can be viewed at the VR Gallery will also be displayed on the 2nd floor of the Atmos Seoul Apgujeong store, and can be seen from March 26th. In addition, starting with this VR gallery, the story of various brands in the future will also be shown through Atmos’ perspective.
Meanwhile, Atmos is an editorial shop brand that first opened in Harajuku, Tokyo in 2000, and Atmos Seoul opened in December 2017 and currently has stores in Myeongdong and Apgujeong.
[English translation by Achuina Pamei]